Thursday, May 20, 2010

How To Develop Vision


[photo by kevindooley]

Imagine a leader. What makes them different from a follower or a manager?

An easy way to differentiate leadership: leaders provide direction, vision, goals, motivation and cohesion.

Leaders are visionary

Let’s start with a simple definition of leadership. Leadership is vision + followers.

So in plain English we can define a leader as a person with vision who attracts followers to help achieve the goal.

Most leadership training is about how to implement your vision, how to attract followers and bring people onboard your organization or your team.

But where do leaders get vision? It is usually assumed to be preexisting, something internal that claws its way to your brain and won’t let you sleep at night until you accomplish it. We see leaders as driven, passionate and relentless in the pursuit of their goals.

Why else would you want to be a leader but to implement your vision?


“People want to be led, not managed.”


There’s a feeling among casual leadership enthusiasts that leadership is only necessary for those at the top; the CEOs, the founders, the entrepreneurs. All the lower level folks just needed to follow their leader’s guidance.

This is untrue for two reasons. First, lower level managers, in order to be effective, need to develop their leadership skills. Second, more and more frequently individuals are becoming entrepreneurs at least part-time.

And the truth of the matter is, people want to be led, not managed. So it behooves every manager to develop leadership skills.

Additionally, no one need be only a leader or only a follower. We are, each of us, both leaders to some and followers to others. Just as it’s true we are all providers as well as consumers of goods and services in the economy.

Attaining vision

So if each of us is going to be a leader we each need to develop vision.

What is vision? Vision is creativity + critical thinking.

A vision is a particular way of seeing the world. It says, the world would be better off if things were the way I envision them instead of the way things are.

This implies two features of vision: it’s a change from the current state of affairs, and it encompasses a worldview.


Creativity is allowing yourself to make mistakes. Art is knowing which ones to keep.” Scott Adams


It takes creativity to see the world differently from the way it is right now. But creativity is not hard, it’s just a different, unique way of looking at the world.

There’s something about the way each of us sees the world which is unique to us and makes us better able to deal with a particular problem than others. Ask yourself what that is? What is it you’re particularly good at?

You may believe animals shouldn’t be harmed for any reason. You might think we can get everything we need for food, clothing and chemical testing from other sources; that we no longer need to rely on killing or injuring animals.

Don’t ask yourself at this point if such a position is right or wrong. Accept this as a perspective that is unique. Then ask yourself, what problem does this worldview solve?

Unique worldviews manifest themselves as solutions to problems

The answer may be: If, as a society, we abolished animal cruelty, people would not have to live with the guilt and shame of causing unnecessary harm to animals.

This is just one example; your uniqueness need not be a radical change. Consider the fairly common situation of the artist.

Some people’s unique worldview is the ability to create visual art. Again, ask the question, what problem does this solve?

The answer may be that it compensates for the lack of physical beauty around us or for a lack of awareness of the physical beauty around us.


“What is compelling about your vision?”


Whatever it is you think people should change, it’s probably a result of your unique worldview. Figure out what it is that’s unique about your perspective.

Now ask yourself, what is compelling about my vision?

When an artist feels her art is unique and solves an existing problem, it is easy to feel passionate about it. The world needs to see this art because the world is a better place with it than without it.

The animal rights activist’s vision is compelling because deep down we feel bad about hurting animals if it’s unnecessary.

After applying our creativity and determining what is unique and compelling about our worldview, we need to start thinking critically. This is in many ways the more difficult part because, if we have not practiced it previously, critical thinking can feel overwhelming.

Our worldview

None of us develop a holistic worldview spontaneously; it comes in bits and parts. We see our parents doing things, we learn about the world in school and church, we find out things from our friends.

Sometimes these disparate notions work only in specific, bounded instances. When we try to bring them together there are contradictions.

When developing a vision you need to consider how your worldview fits together in a disciplined way before you run off to recruit a bunch of followers. The type of person who has a lot of unique, creative ideas but doesn’t scrutinize them well is what we call a flake.

A flake may have a distinct worldview, and it may be compelling if enthusiastically presented (which it usually is), but they don’t have many followers because when their ideas are subjected to scrutiny, as they inevitably will be, the ideas don’t hold together.


“You don’t have to show your idea is feasible, just that it’s congruent.”


In order to be taken seriously you need to have thought through your worldview in a way that allows it to be robust under pressure. You need to think about it critically.

Ask the question, does your worldview fit together easily or does it contradict itself at times? This is what you need to determine.

Remember your aim in being critical is not to prove it can be done but merely to avoid inherent contradictions. You don’t have to show that your idea is feasible, just that, if implemented according to your vision, it would be congruent with the rest of your worldview.

The process of developing vision is the most overlooked aspect of becoming a leader. If you master the steps I’ve outlined here you’ll be miles ahead of your peers who are focusing only on how to attract followers.

Followers want to follow those with vision. And now you know how to get it.


8 comments:

  1. Wow! I just figured out how to listen to the podcasts online without downloading them. It almost always takes me a long time to understand or realize simple things about technology. I listened to all your blog entries up to today's. Great!

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  2. I just love this blog. You are intelligent, moral but with good sense, too. You teach, you think, and you can laugh at yourself without putting yourself down. I get the impression you can laugh at many things without losing your sense of perspective. You certainly make me laugh. Uh... please don't take that the wrong way.

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  3. @Scott, thanks for your feedback on the podcasts. I hope people enjoy them.

    @S and K, I appreciate the positive response.

    @Lj, You’re much too kind—and possibly reading too much into my posts—but thank you for the high praise. I’m glad you can get a laugh out of them. No offense taken.

    They’re meant to be entertaining as well as thought provoking.

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  4. "...we can define a leader as a person with vision who attracts followers to help achieve the goal."

    Which explains, I think, why there are relatively few effective leaders - inherently, an effective, long-term leader also must have the desire and skillset to organize and manage their followers.

    For a lot of people, it's both easier and more fun to do it themselves, rather than to lead others in doing it, even if a lot less gets done that way.

    As an example, I know a woman who is involved with a very successful micro-business, as a florist. Success is good. However, now that business is booming and several people depend on the business for their livelihoods, she spends 75% of her time on "leading" - management, administration & support functions - and only 25% doing the "fun" stuff, arranging flowers.

    So, in this instance, (which may be universally relevant), followers help the leader achieve financial success, but it comes with a psychological cost.

    Which I guess is encapsulated in the following bit of historical corn-pone wisdom: "Success ain't all it's cracked up to be."

    O/T: As photographer kevindooley asked about the Comic Con cosplay model featured above, "why does the future always involve blue hair?"

    Which I thought was funny, and also a fair question. The answer is that blue is sleek, attractive, exotic, and at the present time UNNATURAL. But there are plenty of animals that grow blue coverings, and in the genetically manipulated future, a lot of people will want the blue-hair option.

    It's hard to get respect as a futuristic cyborg ninja without it...

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  5. Ruffhead, good points all. I believe you’re right, that blue hair is often used because of its inherent absence in the natural world. But the first thought that came to my mind when I read that quote is how old women often develop a blue tint to their otherwise white/gray hair. So much so that the pejorative term “blue-haired” universally means an old woman. So, the future is old women. Makes sense.

    On other, more important issues, you also bring up a good point about leaders and managers. People who spend their time studying leadership, especially in academia, have found the skill sets required for these two area so different they are separate fields of study.

    Most leadership experts differentiate between being a good leader and a good manager even though they are often found together. Just as composers are almost always musicians as well, and coaches are usually also athletes. But the best composers are rarely the best musicians and the best coaches are not necessarily the best athletes.

    The opening paragraph attempted to acknowledge this distinction by asking the question, “What makes a leader different from a manager?” This is one of the areas leadership academics debate. Not that there is a difference, but what exactly the difference is.

    In general I subscribe to the definition that leaders create the vision and inspire followers, managers implement the vision in a way that accomplishes the goal. My guess is your flowershop friend is spending most of her time as a manager.

    This is natural as a business expands but it also takes over the time available for creating vision which means less leadership. I believe this is why most small businesses fail to bridge the gap from small time operation to big time organization.

    The founder, entrepreneur, visionary gets so caught up in managing as the business grows, they neglect being a leader. It’s easy to do as management requires a lot of attention and they often feel as “busy” as ever. And they are. They’re just busy on the wrong thing.

    Small business leaders need to give themselves room to create vision so they can continue to function as effective leaders.

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  6. Hello,

    I really loved this post. It really resonated with me. You have motivated me, and this is not an easy task. You've motivated me to write a Manifesto, based on my *worldview*. I think it will change me, and I think it will change my life.

    Actually, I appreciate the whole approach of your blog. It is inspirational, but grounded in reality. I need more of that in my life. I just might have to become a subscriber. :-)

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  7. Careese, I’m glad you are getting something useful out of this blog. I’m looking forward to reading your manifesto too so post a link here when you finish writing it.

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